Liam - The face and story behind The Afterparty DJ Collective

At The AfterParty, we pride ourselves on creating unforgettable events from epic live performances to seamless DJ sets that keep the dance floor buzzing all night. But behind the energy, the music, and the memories is someone whose journey through the world of nightlife has shaped every beat we play: our co-founder, Liam.

Before The AfterParty was born, Liam was deeply embedded in Cheltenham’s bar and nightclub scene. In his early twenties, he managed a busy venue where his musical continued but not with a guitar or on stage, but behind the DJ decks. It all began in a pinch, covering toilet breaks for the resident DJ. Those quick five-minute fills soon turned into a genuine passion. With his background as a bassist—a rhythm-driven instrument—beatmatching and flowing between tracks came naturally. It wasn’t long before Liam was DJing full sets of his own, driven by an ear for timing and a feel for what moves a crowd.

This passion continued to evolve when Liam launched his first events business, Cocktail Tours , (click the link to see an old video of the bus in action!) a luxury fleet of party buses travelling across the UK. Acting as both the host and DJ, he entertained thousands of partygoers over the years, creating high-energy atmospheres in a setting like no other. DJing on a moving vehicle may come with it's challenges, but it taught Liam the most valuable skill of all—how to read a room (or a bus!) and deliver exactly the right track at the right time. His sets became known for their energy, versatility, and flawless flow from start to finish.

Now fully focused on The AfterParty, Liam brings this same experience and instinct to every event we play. Whether he’s behind the bass on stage, DJing one of our standalone parties, or curating our signature DJ & Sax sets, Liam’s musical journey is the heartbeat of what we do. His background means we don’t just offer a band or a DJ—we deliver a full entertainment experience, built on years of hands-on knowledge, live performance, and a deep understanding of what makes a celebration unforgettable.

From the dance floors of Cheltenham to party buses around the country and now centre stage at weddings and events across the UK—Liam’s story is a big part of the story of The AfterParty and what it's becoming. And we can’t wait to bring that energy to your next event.